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Which would you rather have: Option A: A vehicle that lacks the hardware for heated seats, heated steering wheel, and driver assist that costs $25,000 to produ
by LeafItAlone 3y ago
Which would you rather have:
Option A: A vehicle that lacks the hardware for heated seats, heated steering wheel, and driver assist that costs $25,000 to produce and that you pay $25,000 for. If you want these items next year, you have to buy a new vehicle.
Option B: A vehicle that includes the hardware for heated seats, heated steering wheel, and driver assist that costs $27,000 to produce. You can pay $25,000 now and those features aren’t enabled. But next year you can enable them for a nominal fee. Or you can pay $30,000 now and there are enabled for life. Or $27,000 now and a $500/year subscription fee that you can later cancel.
If not having two separate designs and production lines means less cost to make that a reality, that seems like a reasonable trade off to me.
- jaclaz 3y agoBut you know how this will end up with you paying 30,000 upfront AND the yearly 500.
- lstodd 3y agoNo you don't have to buy a new vehicle, just aftermarket seats and the wheel for a thousand bucks or so. edit: https://youtu.be/phHZ2HOkn8s?t=14 https://youtu.be/phHZ2HOkn8s?t=14
- nottorp 3y agoSo ... you mean those bmws with the subscription for heated seats were sold for less than the previous models?
- DangitBobby 3y agoHighly doubt they sell at a loss unless you unlock the features. You are paying for the seat warmers whether you get to use them or not.