While some people are going to react negatively to the term, "ninja" because they feel it's played out or whatever, I'd like to say, "Bravo" for digging deep in

While some people are going to react negatively to the term, "ninja" because they feel it's played out or whatever, I'd like to say, "Bravo" for digging deep into your newly chosen name and imbuing it with meaning for your company. If this theme has gotten your team excited, then it's totally worth it. And if you think this theme will help attract the kind of people you want to attract, even better.