4 ms·
What part of that, exactly?
by ahoyhere 15y ago
What part of that, exactly?
- chc 15y agoI guess the part where it emphasizes how cheap it is compared to comparable resources (which is true mainly because the others are school textbooks) and then throws in the "free" word. That could set off too-good-to-be-true alarms.
- octopus 15y agoYes, but I bought the book.
- ahoyhere 15y agoNo, it should set off "this guy knows how to run a business and market things properly" alarms. In short: this guy knows what he's doing! 1. The price comparison? It's called anchoring. And you're supposed to do it. Moreover, it works, both for the customer and the seller. 2. You're really saying that offering to refund your money if you don't like it actually makes it suspicious?? The logical contortions here make my brain hurt…
- chc 15y agoThose are precisely the alarms I suspect it sets off. Some people are more averse to marketing than you or I — it makes them uncomfortable, because they associate it with a certain kind of marketer that is very common on the Internet. (Like I said in my other comment, I bought it and thought it was quite good.)