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I think you are speaking from the position of a person who understands metaphors such as the task bar. Most users do not. Users only understand the most primi
by MatthewPhillips 15y ago
I think you are speaking from the position of a person who understands metaphors such as the task bar. Most users do not.
Users only understand the most primitive of abstractions; they understand that a button is a button, but what the button does is only learned from experience (good labels help, of course). The change to the grouping-based icons on the taskbar absolutely forced users to relearn.
See to you the fact that the buttons are in the same place as the old ones is an indicator that they have similar functionality; the typical user does not make these connections at all. They only know that the old task buttons are gone, and replaced with something they don't know how to use (yet).
Now the level of change for this is much smaller than some other changes. Most users figured it out, many on their own (but many did not). I only used this example to demonstrate how things that are obvious and simple to you are massive barriers to common consumers.
- dpark 15y agoThere's a large area between "power user" and "computer illiterate". I have no doubt that there were some users who were so confused by the taskbar grouping that they never learned the new behavior, but I cannot believe that this was a common response. (Wouldn't those people actually return their PCs to the store?) Sorry, but just I can't accept that the vast majority of computer users are morons who can't understand it at all when interfaces change and have to start at square one every time. This is too cynical. The taskbar grouping was not that big of a change. Users look for icons in the taskbar, so dropping the labels was pretty minor. The grouping behavior itself was quite discoverable. If you ask an XP user who's just switched to Win7 to open a couple of word documents, and a web browser, and a few more things (enough to trigger grouping), and then ask them to go back to the word document, they'll be able to do it. They'll look in the task bar, click on the icon for Word, and then when the window thumbnails pop up, they's say "what's this?" and then click on one of the thumbnails. Functionality discovered. Yes, there's some initial confusion, but I'd hardly call it a "re-learning" of the entire OS. I also can't believe that Microsoft would have added the grouping if focus groups showed that average users were so lost that it was like using a new OS. There's not enough value added by grouping to ship it if it significantly hurt typical users' experiences.
- bunderbunder 15y ago> I can't accept that the vast majority of computer users are morons who can't understand it at all when interfaces change and have to start at square one every time. You're right, that rather hyperbolic interpretation of what's being described isn't quite true. But it sounds like those kinds of users are quite a bit more common than you realize. And when it comes to driving the PC market, those users are powerful. The reason why most companies in my industry are still standardized on XP is precisely because there are a lot of people like that, and the potential benefits of switching to Windows 7 are minuscule compared to the productivity (read: $$$$) losses that would result from getting these users back up to speed on the new OS.
- dpark 15y agoThe hyperbole is not mine. I simply rephrased what MatthewPhilips said. > See to you the fact that the buttons are in the same place as the old ones is an indicator that they have similar functionality; the typical user does not make these connections at all. They only know that the old task buttons are gone, and replaced with something they don't know how to use (yet).
- run4yourlives 15y ago>Sorry, but just I can't accept that the vast majority of computer users are morons who can't understand it at all when interfaces change and have to start at square one every time. You're right, they tend not to change. Hence, Windows XP. Your company's problem isn't that people will use XP forever, its that when they do buy a new computer, they may not buy a Windows PC, since they understand that they have nothing to relate to from Windows XP.
- dpark 15y agoAre you under the impression that Apple (or Ubuntu or whatever) generally changes their interfaces less that Microsoft? I'm not clear how Microsoft's changes are inherently an issue while, say, Apple's are not. Or are you of the opinion that no one would ever choose Windows except for the sake of familiarity (which if true would mean Windows is doomed anyway).
- Bud 15y agoIn my opinion (I support Macs, PCs, iOS devices, etc.), it's especially hard to intuitively grasp a metaphor from taskbar buttons if, as is the case in Windows, the taskbar buttons are so tiny and poorly-designed that it's nearly impossible for people with average vision to discern what the icon is supposed to be.