The biggest problem most social media sites have is getting interest from the general public. Every single move he makes is reported world wide. It's the equiva

The biggest problem most social media sites have is getting interest from the general public. Every single move he makes is reported world wide. It's the equivalent of billions of dollars in free advertising. 10 years from now we'll be hearing about his ideas curtesy of his social media site. All free of charge. He's a bonehead but ultimately he will succeed simply because enough people will try the product to give it traction. He just needs to make sure he continues to move forward with his general idea. It's nuts. Popularity beats orderly planning every time.