That's the thing though. Even though Google's search quality has diminished, and they attempt to enforce things like WEI or other abjectly terrible things, they

That's the thing though. Even though Google's search quality has diminished, and they attempt to enforce things like WEI or other abjectly terrible things, they remain the market leader in search, and this threat still holds a lot of weight. The amount of inertia to go against this change feels Herculean, and I'm honestly not sure how we would go about educating the vast majority of the Internet's user base to care about it. Sure, as the technologists we are, we can see just how dangerous this can be, and why it's offensive to even consider. Without getting the masses on board though, we're pretty outmatched and outgunned.