> You can be a baker and make the best cakes in the world, but if your shop is located in the wrong place (like a dark alley with no foot traffic) where no one

> You can be a baker and make the best cakes in the world, but if your shop is located in the wrong place (like a dark alley with no foot traffic) where no one knows it exists, your business can fail Who's responsible for deciding where it's located? Maybe that person didn't work hard enough at thinking through the ramifications of their location. You can come up with a 1000 excuses but I guarantee the person more likely to succeed has answers for every one of them. Not to say that luck doesn't come into play, but it's not the dominant factor and in a lot of cases can be worked around with hard work or extreme talent.