Beyond the usual rationale of I don't want to work for pennies, I think hard work as a cultural vibe has fallen out of the times. It's also what we have designe

Beyond the usual rationale of I don't want to work for pennies, I think hard work as a cultural vibe has fallen out of the times. It's also what we have designed our reward systems around. Today's reward systems are tuned not around hard work, but around being smart. The disintermediation of media makes it feel like we are all in a celebrity lottery and we just need a lucky break. We don't need to compound our skills or put in the grind.