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Samsung shifted focus from consumer electronics to semiconductor a few years ago which got fucked by global oversupply and then PRC sanctions (including memory)
by dirtyid 3y ago
Samsung shifted focus from consumer electronics to semiconductor a few years ago which got fucked by global oversupply and then PRC sanctions (including memory) while PRC is increasingly eating into other Samsung segments like display, memory, battery etc. Samsung mobile got bump after Huawei ban, but now getting pressed by global economic downturn and Samsung in general losing access to PRC market who is starting to compete against Samsung in their other segments. More broadly PRC increasingly competing against SKR in intermediate goods, see SKR trade with PRC at 2000s lows which SKR is trying to make up by exporting more to US last few years and the drama over recent EV credit "betrayal". Recent geopolitics pushed SKR out of PRC market (due to current SKR admin siding with US interest) and US trying to support SKR by increasing imports to tune of 40B over last few years but there's going to be political limits to how much US can prop up SKR in current economy. Samsung mobile especially vunerable due to Apple influence on US market. Really at this point Samsung mobile only hope is for US to ban PRC Android from rest of world so they can snatch more marketshare.