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Should be titled, "Pinterest's first investor explains nothing." Not only does he make no offering of a "secret to success", but in reality says: 'there’s no
by joedev 15y ago
Should be titled, "Pinterest's first investor explains nothing."
Not only does he make no offering of a "secret to success", but in reality says:
'there’s no way to explain how the company that has done no PR, no marketing and is still operating on an invite-only basis is “captivating so much of the conversation”'
It's the old bait-and-switch article title.
- rhizome 15y agoHere's the secret: they guessed and it turned out people liked it.
- bootload 15y ago'there’s no way to explain how the company that has done no PR, no marketing and is still operating on an invite-only basis is "captivating so much of the conversation"' At first I thought of the article as a Submarine? ~ http://paulgraham.com/submarine.html http://paulgraham.com/submarine.html "... 'As the app (Tote) was being used, he recognized that women were grabbing, tagging specific items that they were able to view later when they got home,' said Cohen. What Silbermann saw was that huge numbers of people were grabbing items and sharing them with friends. 'He recognized that these women were sharing their tastes.' ..." but the initial idea noticed the above phenomena & rebuilt as a service. The idea appears to come out of nowhere but it didn't. Hence the mantra, "connect everyone in the world through the 'things'" ~ http://pinterest.com/about/ http://pinterest.com/about/ "... They want to know how they did it. Aside from what Cohen sees as the obvious simplicity and elegance of the site, Cohen said Silbermann remained open to smart people throughout the development process. Early on he engaged with partners, customers and even designers. “I used to see him in New York just taking out small rooms to meet with customers ..." This is the schlep-work ~ http://www.paulgraham.com/schlep.html http://www.paulgraham.com/schlep.html ...out meeting with clients to further Pinterest as a new kind of digital version of a high-end coffee table mag and has the potential place to profit ~ https://en.wikipedia.org/wiki/Pinterest#Business https://en.wikipedia.org/wiki/Pinterest#Business