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Cars are commodities though. Your business won’t be disturbed when you change your car. There’s basically no difference from the point of view of your customers

Cars are commodities though. Your business won’t be disturbed when you change your car. There’s basically no difference from the point of view of your customers. But when you use a managed ecommerce service and you want to migrate to another provider, your old links will stop working, order histories will be lost etc.

solatic 3y ago
And whether an online shop uses Shopify or WooCommerce also makes no difference from the point of view of that shop's customers ;) > your old links will stop working As long as your main website hostname is the same, you have 404s set up such that you land on a page that links you back to the main landing page... nobody really cares. > order histories will be lost For online shops, invoices anyway need to be exported to accounting software so that taxes can be filed correctly. I seriously doubt that a transition like this causes order history to truly be "lost". Look, obviously switching managed providers is rarely a seamless experience... but neither is it impossible or even necessarily fundamentally difficult. Indeed, it's not unheard of for managed providers to help people make transitions by offering import options... https://www.shopify.com/migrate https://www.shopify.com/migrate Shopify have guides to help with migrating, as does Ghost: https://ghost.org/docs/migration/ https://ghost.org/docs/migration/
- yakubin 3y ago
  I can tell you that 9 times of 10 when I hit a 404 on an ecommerce website, I can’t find the product anymore through a website’s search function. Knowing this, sometimes I don’t even bother to search at this point anymore and go somewhere else. So there is at least one lost customer here in such a transition. And, observing how my less tech-literate relatives interact with websites, I suspect there are many more lost customers.

solatic 3y ago

And whether an online shop uses Shopify or WooCommerce also makes no difference from the point of view of that shop's customers ;) > your old links will stop working As long as your main website hostname is the same, you have 404s set up such that you land on a page that links you back to the main landing page... nobody really cares. > order histories will be lost For online shops, invoices anyway need to be exported to accounting software so that taxes can be filed correctly. I seriously doubt that a transition like this causes order history to truly be "lost". Look, obviously switching managed providers is rarely a seamless experience... but neither is it impossible or even necessarily fundamentally difficult. Indeed, it's not unheard of for managed providers to help people make transitions by offering import options... https://www.shopify.com/migrate https://www.shopify.com/migrate Shopify have guides to help with migrating, as does Ghost: https://ghost.org/docs/migration/ https://ghost.org/docs/migration/

yakubin 3y ago
I can tell you that 9 times of 10 when I hit a 404 on an ecommerce website, I can’t find the product anymore through a website’s search function. Knowing this, sometimes I don’t even bother to search at this point anymore and go somewhere else. So there is at least one lost customer here in such a transition. And, observing how my less tech-literate relatives interact with websites, I suspect there are many more lost customers.