I'm not so sure that you could replicate eBay (or Digg) with four people. I do agree that it's harder to maintain culture as you get bigger - but that's the wh

I'm not so sure that you could replicate eBay (or Digg) with four people. I do agree that it's harder to maintain culture as you get bigger - but that's the whole point of management. We're trying to build a tiny little mini-eBay in a tiny little niche market, and it's taking us fucking forever to do stuff. The issue is that it's really hard to determine what's essential - and to get a new seller (and we don't ask people to leave eBay; we just want them to add Dawdle as a venue), we have to be better than eBay on all those things that particular user feels is essential. That's why Mixx, despite being a nicer community, with all sorts of bells and whistles, and links on lots of major sites, isn't taking off (http://siteanalytics.compete.com/mixx.com+digg.com/?metric=uv http://siteanalytics.compete.com/mixx.com+digg.com/?metric=u...). There's a certain je ne sais quoi about a site that determines what makes it "essential" - and it usually isn't feature equivalence.