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Adobe almost killed Apple by developing Windows-first and sometimes Windows-only products in the 1990s. Many professionals cared about Adobe software more than

Adobe almost killed Apple by developing Windows-first and sometimes Windows-only products in the 1990s. Many professionals cared about Adobe software more than their hardware device, so moved platforms. Adobe’s motivation was largely revenge against Apple for opening up printing standards. Previously Adobe had a de facto monopoly license on these. Steve Jobs was extremely pissed off by seeing Apple get hurt for making a pro consumer decision that was good for the wider industry, and held the grudge for a long time. Even though he wasn’t CEO for much of this period. This article has more detail if you’re interested [1] [1] https://www.alphr.com/blogs/2010/05/05/apple-adobe-history/ https://www.alphr.com/blogs/2010/05/05/apple-adobe-history/

yreg 3y ago
Steve eventually got his revenge: https://web.archive.org/web/20170615060422/https://www.apple.com/hotnews/thoughts-on-flash/ https://web.archive.org/web/20170615060422/https://www.apple...
- paulmd 3y ago
  This is a perfect explanation of apple’s relationship with NVIDIA and the CUDA platform too. Bumpgate affected AMD products too, this was the era of baking your 7850 to try and reflow the solder bumps, and apple was just trying to get the supplier to pay for the problems with the RoHS solders that apple specified in the product designs. Apple has always been a clientzilla that ruthlessly leans on its partners and suppliers (most recently Goldman Sachs is feeling the pain from the Apple Card) and believes that it’s a privilege to hold their business. And nvidia isn’t a company that got rich by bending over for that kind of treatment either (see also their relation with Microsoft). Apple really wanted to terminate their relationship with nvidia anyway and this was just them demanding a big check on the way out the door. Nothing like making your ex pay for the cost of you moving out during the breakup.

yreg 3y ago

Steve eventually got his revenge: https://web.archive.org/web/20170615060422/https://www.apple.com/hotnews/thoughts-on-flash/ https://web.archive.org/web/20170615060422/https://www.apple...

paulmd 3y ago
This is a perfect explanation of apple’s relationship with NVIDIA and the CUDA platform too. Bumpgate affected AMD products too, this was the era of baking your 7850 to try and reflow the solder bumps, and apple was just trying to get the supplier to pay for the problems with the RoHS solders that apple specified in the product designs. Apple has always been a clientzilla that ruthlessly leans on its partners and suppliers (most recently Goldman Sachs is feeling the pain from the Apple Card) and believes that it’s a privilege to hold their business. And nvidia isn’t a company that got rich by bending over for that kind of treatment either (see also their relation with Microsoft). Apple really wanted to terminate their relationship with nvidia anyway and this was just them demanding a big check on the way out the door. Nothing like making your ex pay for the cost of you moving out during the breakup.