You might very well think that, but I've read articles saying [1] that Apple has engaged in legal battles with Fruit Union Suisse and a cycle path. It has even

You might very well think that, but I've read articles saying [1] that Apple has engaged in legal battles with Fruit Union Suisse and a cycle path. It has even set its sights on logos that involve other fruits, like oranges and pears [2]. While you and I might think it's obviously legal to start Apple Airlines or Apple Faucets or Apple Fans, apparently this is not obvious to Apple's trademark lawyers. I'm not sure intellectual property law operates according to any rational rules that can be understood by us mere mortals. [1] https://www.wired.co.uk/article/apple-vs-apples-trademark-battle https://www.wired.co.uk/article/apple-vs-apples-trademark-ba... [2] https://archive.is/MKQpW https://archive.is/MKQpW