> I'm not really buying the narrative that they're not suitable for the web. Good, because from a technical perspective, you don't need to. The legibility argu

> I'm not really buying the narrative that they're not suitable for the web. Good, because from a technical perspective, you don't need to. The legibility argument has been less and less relevant as screen resolutions have gotten good enough to display serifs in a reasonably print-like manner. (Which was arguably around 2010–2014 when Apple normalized “Retina” displays above 200 dpi, but is especially true today, now that the majority of web browsing occurs on mobile devices). What makes the difference is of course the cultural and branding associations with serif typefaces. But actually thinking about it now, I feel like I've been seeing a lot more serif typography on the web recently, even in modern, tech-related contexts. And looking at the big example of theverge.com with its quirky redesign, I think you might just get your renaissance soon :) (Related: http://alexpoole.info/blog/which-are-more-legible-serif-or-sans-serif-typefaces/ http://alexpoole.info/blog/which-are-more-legible-serif-or-s...)