Specifically, the biggest users of video codecs are video streaming websites/services where bitrate, not quality, is king. Logically, their codecs of choice are

Specifically, the biggest users of video codecs are video streaming websites/services where bitrate, not quality, is king. Logically, their codecs of choice are optimized toward the low bitrate, "sorta acceptable, but I thought I bought a 4K TV?" quality corner.