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SMS is cheap now but wasn't universally when Whatsapp gained critical mass. Nowadays it's mostly about convenience and features compared to SMS, and iPhone has
by dtech 3y ago
SMS is cheap now but wasn't universally when Whatsapp gained critical mass.
Nowadays it's mostly about convenience and features compared to SMS, and iPhone has a much smaller marker share in Europe so iMessage isn't a thing.
- meling 3y agoI beg to differ. iMessage is definitely quite common in Europe as well.
- dtech 3y agoiPhone has like a 33% market share so I wouldn't call it common if you can't reach 2 out of 3 people on it at least. In contrast, in many European countries Whatsapp has 90%+ penetration [1]. Even where it's relatively unused it's more common than iMessage. [1] https://www.statista.com/statistics/1311229/whatsapp-usage-messaging-app-users-by-country/ https://www.statista.com/statistics/1311229/whatsapp-usage-m...