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Looks like a great platform, congrats! Have you gotten feedback on the name, Infisical? If a user is at a conference or on an online meeting and they mention
by quickco 3y ago
Looks like a great platform, congrats!
Have you gotten feedback on the name, Infisical?
If a user is at a conference or on an online meeting and they mention your company to another user, they will likely have to spell the name out. Just hearing the name, it would be hard to know how to spell/search for it.
It is also not very memorable. A month later if I wanted to recall the name of your company I would likely have a bit of a hard time recalling the exact name.
In branding, simple is always better.
- vmatsiiako 3y agoYeah, we actually get feedback about this pretty often. At this point (because Infisical is used by many thousands of developers), it might hurt more in terms of recognition, SEO, etc. Some companies do it when they are much more advanced (Fb -> Meta, Square -> Block) but I think it requires a large marketing investment. To make it easier to find us, we have purchased a number of other domains like http://inphysical.com/ http://inphysical.com/ and made them redirect to our main website.
- tough 3y agoIf you have VC money secret or secrets.com might be worth it