Huh? ASUS already makes PCs and mobos. Intel still makes chips. NUC is just a chip in a small mobo in a little case. This is just selling the name "NUC" for m

Huh? ASUS already makes PCs and mobos. Intel still makes chips. NUC is just a chip in a small mobo in a little case. This is just selling the name "NUC" for marketing? Is ASUS going to maintain the PCI backplane platform for expandable NUC?