Hey, great question! Seeing someone interested in this field is amazing :) I've been educating myself in these areas for about 4 years now. And as a marketer,

Hey, great question! Seeing someone interested in this field is amazing :) I've been educating myself in these areas for about 4 years now. And as a marketer, I'm fascinated by human behavior. The method I follow is like this: Out of 200+ cognitive biases and theories, some are much more effective on our behavior (we can say it's like applying the 80/20 principle). I have a framework based on the most impactful 20-25 theories and biases, incorporating the Fogg Behavior Model and the Limbic Map. I already use this framework in my marketing efforts. You can read my case study on it here: https://irrational.marketing/case-study-1-how-id-position-and-grow-docuchat/ https://irrational.marketing/case-study-1-how-id-position-an... And the foundation of audit.landin.page is built on this framework and distilled essence. That's the short version of it. I'd love to hear your thoughts :)