There are a few reasons that design resists commodification - one of them is that it's like peacock feathers. A well-designed site or app signals that the creat

There are a few reasons that design resists commodification - one of them is that it's like peacock feathers. A well-designed site or app signals that the creator invested resources into it. Generic design looks untrustworthy to a potential customer or user - not because it's ugly or bad, but because it says to users, "I slapped this together over the weekend - it might not be here tomorrow." That might not be true, but that's the message that is received.