Does DollarShaveClub represent an inflection point for verticalized subscription services now that the UX has been potentially nailed for streamlined checkout?

Does DollarShaveClub represent an inflection point for verticalized subscription services now that the UX has been potentially nailed for streamlined checkout? I was super impressed with how fast they got me to sign up, but as usual, I could be an outlier. I have never signed up for a subscription product this fast, though.