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As far as I know, ByteDance and many Chinese tech companies rapidly release new apps. If they flop, they move on. If there's engagement, they continue. So one a
by senttoschool 3y ago
As far as I know, ByteDance and many Chinese tech companies rapidly release new apps. If they flop, they move on. If there's engagement, they continue. So one app flopping isn't a big deal.
- donohoe 3y agoDo you recall some of the past ones, and how often they launch stuff?
- senttoschool 3y agoBut ByteDance has actually churned out one wildly successful product after another — among them its initial hit, Toutiao, the most popular news app in China, which today has 320 million monthly active users, and Douyin, a short-video app that preceded TikTok. Respectively, Toutiao and Douyin account for 20% and 60% of the company’s total advertising revenues. Harvard Business Review did a case on how ByteDance operates: https://hbr.org/2022/02/how-bytedance-became-the-worlds-most-valuable-startup https://hbr.org/2022/02/how-bytedance-became-the-worlds-most... They make a lot of apps. Most don't work. They move on. When one shows signs of working, they pour resources into it.