It’s not working well if they already have lost half their daily users. Did you read the article? The standard play for new entrants is to make a great experi

It’s not working well if they already have lost half their daily users. Did you read the article? The standard play for new entrants is to make a great experience and then slowly make it suck more by injecting intrusive ads into the experience. If Facebook’s strategy is as you seem to suggest, namely make it suck to begin with, then Threads will likely fail.