2 ms·
With respect, that's BS. First of all, of course it would be possible, but you would need to be smarter with your traditional campaigns to reach customers. And
by imiric 3y ago
With respect, that's BS. First of all, of course it would be possible, but you would need to be smarter with your traditional campaigns to reach customers.
And secondly, if you do B2B advertising then your MO is cold contacting businesses, email campaigns, social media, trade shows, etc. Why do you need behavioral data of your users to advertise to them? And how would you even know they represent a business from just their behavior?