Honestly, I'm surprised that sites invest so heavily in this approach because it leads to your advertisers trolling your users, and is basically sacrificing the

Honestly, I'm surprised that sites invest so heavily in this approach because it leads to your advertisers trolling your users, and is basically sacrificing the actual experience of the site and the access to advertisers that the users might actually possibly buy products from. "Here's a long weird video that promises a big payoff in the end... and then fails to deliver. The user is interested because they want to see how it ends, but they didn't actually like it. Clearly the user enjoys this content and we should show them more of that." "Here's an incredibly confusing graphic. The user paused to figure out what the hell is going on. Clearly the user enjoys this content and we should show them more of that." "Here's a poorly cropped image of something possibly very strange. The user clicks through to find nothing related to that image after the clickthrough. Clearly the user enjoys this content and we should show them more of that."