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The question I'd be asking: works for whom? Obviously, it works for you. And it works for people who are already dedicated Discord users. But unless that's 100
by wpietri 3y ago
The question I'd be asking: works for whom?
Obviously, it works for you. And it works for people who are already dedicated Discord users. But unless that's 100% of your TAM, then not only are you going to be missing people, but you will have a hard time even noticing, because others will self-select out and you'll be left with a thriving community that feels good to you.
So at the very least I'd be doing user interviews across the TAM. It's legitimate to say, "Our initial target audience is only people who are already happy Discord users." But that should be on purpose, and you should have a plan to move toward the broader audience and that will include addressing concerns like in the article.
- charcircuit 3y agoYou can configure your server to not require discord accounts. Anyone can join Zia the web via clicking a link and simply typing a name.
- koonsolo 3y agoYou don't need user interviews, you just see where they are going. Are they discussing this on twitter or reddit? Are they making YouTube videos? Did one of them start a Discord with lots of people there? Once you see what works, make an official one. Funnily enough Discord was the only one I didn't start myself. I liked something async with proper Google searching better. So even when I tried, I wasn't able to steer them.
- wpietri 3y agoYour entire TAM is composed of people you can observe on Twitter, Reddit, and Discord? That sounds like a pretty unusual business.