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I have a WIFI label on mine, had it for years ... I still don't know what it's for.

• nolok 3y ago
  It's for a price increase by looking edgy and modern. Oh wait you meant for you the user ? No, it doesn't serve any purpose.
  • hedora 3y ago
    You forgot planned obsolescence. Also, LG (of all the appliances we put in our house, LG has, by far, the shittiest software -- they are somehow worse than samsung) is going to move to a mode where you need to have the wifi connected so it can confirm that you've paid for your monthly appliance subscription, and so that the ads stay up to date. LG projects a 50% revenue increase from this (they are not planning to subsidize the purchase prices of their stuff; this is pure double-dipping). I think they are delusional, but, assuming it works, this means the subscription/ad revenue would add up to ~ 50% the price of the appliance on average. I guess people will just starve to death or something when their wifi routers go offline, but that's a small price to pay for an integer factor increase of LG's profit margins.