People don't get what info pollution has already happened. Estimate is only 0.5% of content produced is consumed https://www.un.org/sites/un2.un.org/files/atte

People don't get what info pollution has already happened. Estimate is only 0.5% of content produced is consumed https://www.un.org/sites/un2.un.org/files/attention_economy_feb.pdf https://www.un.org/sites/un2.un.org/files/attention_economy_... Naturally platforms don't tell content creators that. Why is info pollution happening - 1. Everyone is given broadcast capability. Cost to broadcast is 0. Cost to spam is 0. Cost to waste everyone's else's time is 0. A mindless achievement of the platform. 2. Biggest attention craving ppl in society capture the largest chunk of the reward pool. Attention is finite. People have limited attention to give to anything, but many have unlimited capacity to receive it. Such people are the biggest beneficiaries. 3. To combat the pollution that enriches them, the platforms sell a story, that what gets to the top of Search result pages, News feeds, trending pages is the highest Quality content. It's not. Attention capture does not equal quality. And incentive to game the rankings to pseudo signal Quality keeps growing. Whats the solution? Read the UN report linked above.