That gives me a tangential thought. I'm not a lawyer, so I'd be interested if one specializing in trademark could chime in. Is there any kind of veracity requir

That gives me a tangential thought. I'm not a lawyer, so I'd be interested if one specializing in trademark could chime in. Is there any kind of veracity requirement for a trademark? Or is it simply a matter of uniqueness. For example, could I register and then market a paint as 12,000 BC Cave Paint(tm), so long as nobody else beat me to it? My strong hunch is that there is no such requirement.