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Not just google ads. Meta ads and reddit ads all fake the metrics and charge more money than what they send you. It's all a scam but because of the larger gun p
by ilrwbwrkhv 3y ago
Not just google ads. Meta ads and reddit ads all fake the metrics and charge more money than what they send you. It's all a scam but because of the larger gun policy nobody can do anything.
- marricks 3y ago> because of the larger gun policy nobody can do anything Oh please do elaborate
- sdflhasjd 3y agoYou'll spend more than $20K trying to get your money back in court.
- marricks 3y agoAh so it’s a joke used to reference the complete lack of power companies/people have against behemoth corps?
- transcriptase 3y agoI think they’re saying that these small teams getting screwed aren’t exactly going to win a legal battle against Meta and Google, even if they could afford to try.
- alexb_ 3y agoGoogle has such a gigantic incentive to lie about how effective their advertising is. It's impossible to verify and they make more money the more effective they say it is. So it's something I've suspected is happening for a long time. The question then becomes, what does the internet look like if advertisers only spent 10% of what they do now? How much of the internet is built on the lie that digital advertising works? What services would have to shut down? How valuable is user data really? If user data isn't valuable, because advertising isn't valuable, then what else on the internet becomes impossible financially? Many, many websites function based on the assumption that user data and advertising will always be money makers. What if they aren't? What if we've all been lied to about the effectiveness of ads?
- stemlord 3y ago>It's impossible to verify 1. Determine sales rate 2. Deploy ads 3. Determine delta sales Am I missing something?
- jokethrowaway 3y agoThat was the past, which gave us a glorious internet at the expense of idiotic advertisers in exchange for a few bits of data. Thanks to the EU and the privacy social justice warrior that era is gone: welcome to the era of cookie banners and walled gardens. Search will be even worse than today, your Google search won't be very useful (and it's definitely not as useful as it was 15 years ago): you'll have to search on Reddit, Facebook and who knows how many other walled gardens which can't live off advertising anymore and will need to find a different revenue model (which probably will cost the user).
- jimnotgym 3y agoHang on... the decline in Google search is due to the EU? Walled Gardens are caused by cookie banners? I have heard some things in my time....
- thfuran 3y ago>What services would have to shut down? How valuable is user data really? If user data isn't valuable, because advertising isn't valuable, then what else on the internet becomes impossible financially? If it suddenly stops being the case that everything is judged against an ad-supported but free to use baseline, I think paid services become more viable than they currently are. There would probably need to be some work on payment models, but I think not many things would be forced to shut down (ignoring whatever shutters while the dust settles).
- konschubert 3y agoYou just have to run your own measurements and not rely on their data.