As a technical comparison, sure. But I'm talking about economics and market positioning. The problem ATSC3 purports to solve (on-demand access to real time co

As a technical comparison, sure. But I'm talking about economics and market positioning. The problem ATSC3 purports to solve (on-demand access to real time content for very large numbers of consumers) is already working in the market at reasonable prices, with very high uptake. That's not an innovative situation. They aren't doing anything new that you can't get already. The only way to win in that kind of market is to do it on price. And streaming is already pretty cheap.