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I think it’s better to think of satellite (dish/DIRECTV) more than Comcast. You can imagine you have one satellite broadcasting an encrypted signal to an entire
by water9 3y ago
I think it’s better to think of satellite (dish/DIRECTV) more than Comcast. You can imagine you have one satellite broadcasting an encrypted signal to an entire nation but only those who have a subscription are given the keys to decrypt streams of the channels they subscribe to.
So then, by just changing a few parameters with a low speed connection between the box, they can enable different transmissions to come through or more precisely tune to different channels or sub channels, containing different content, like different ads in the same airwaves spectrum
- ajross 3y agoAs a technical comparison, sure. But I'm talking about economics and market positioning. The problem ATSC3 purports to solve (on-demand access to real time content for very large numbers of consumers) is already working in the market at reasonable prices, with very high uptake. That's not an innovative situation. They aren't doing anything new that you can't get already. The only way to win in that kind of market is to do it on price. And streaming is already pretty cheap.
- water9 3y agoI'm definitely not trying to make the case the government always does things efficiently or sensicalLY