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Well, true, except entertainment consumers want a good variety. And ideally, they'd like it priced like a utility, a monthly payment they can budget for. Befor
by damnesian 3y ago
Well, true, except entertainment consumers want a good variety. And ideally, they'd like it priced like a utility, a monthly payment they can budget for.
Before it was taken over by infomercials and reality tv, cable offered unprecedented variety, all for one manageable monthly payment. this is still what people want. This will be what the market gravitates towards, and we see it happening now with cheaper ad-supported tiers and even many 100% free with ads small players. Streaming is, in effect, slowly becoming cable tv all over again. Hell, some of these free channels- like PlutoTV- even look like cable. I predict eventually which aggregator you choose- Roku, Firestick, AppleTV- won't matter, it will be the same galaxy of choices.