3 ms·

Except the current standard of ATSC 2 provides free OTA TV without the datamining and personalized ads. It's not like the choices are ATSC 3 or we cannot figur

by HWR_14 3y ago

Except the current standard of ATSC 2 provides free OTA TV without the datamining and personalized ads. It's not like the choices are ATSC 3 or we cannot figure anything out.

LocalH 3y ago
I mean, those are effectively the choices, since the major impetus for ATSC 3 is the encryption. I'd honestly be fine with it if it were things like major sports events and other network programming that were going to be encrypted, but individual broadcasters (whether station group owned or not) are probably not likely to set things up where they can selectively encrypt, I expect most channels that broadcast any encrypted content will have the switch flipped to encryption 100% of the time. It should be illegal to encrypt OTA news and local interest programming.
- joecool1029 3y ago
  > I'd honestly be fine with it if it were things like major sports events Why? These are heavily subsidized by taxpayer money and the broadcasters are already making money off advertising on these events. > It should be illegal to encrypt OTA news and local interest programming. It was on hybrid cable systems, (analog and digital channels). Since they went all-digital they lobbied and got the FCC to make it legal to encrypt broadcast stations: https://www.fcc.gov/document/commission-relaxes-cable-encryption-prohibition https://www.fcc.gov/document/commission-relaxes-cable-encryp...
TeMPOraL 3y ago
> It's not like the choices are ATSC 3 or we cannot figure anything out. Theoretically there are other options, but in practice, the choice is exactly that - ATSC 3 or GTFO - because the people with money and power to push standards through want to subject consumers to datamining and personalized ads, and they know perfectly well there's nothing consumers can realistically do about it. Like increasingly many markets, it's a supplier-driven "take it or leave it" situation. And don't anchor your hope to current/legacy protocols - if people keep sticking to them to avoid the data mining and personalized ads, those protocols will get deprecated because they "don't support newest industry standard encryption models", or some other plausibly-deniabe bullshit.

by HWR_14 3y ago

Except the current standard of ATSC 2 provides free OTA TV without the datamining and personalized ads. It's not like the choices are ATSC 3 or we cannot figure anything out.

LocalH 3y ago

I mean, those are effectively the choices, since the major impetus for ATSC 3 is the encryption. I'd honestly be fine with it if it were things like major sports events and other network programming that were going to be encrypted, but individual broadcasters (whether station group owned or not) are probably not likely to set things up where they can selectively encrypt, I expect most channels that broadcast any encrypted content will have the switch flipped to encryption 100% of the time. It should be illegal to encrypt OTA news and local interest programming.

joecool1029 3y ago
> I'd honestly be fine with it if it were things like major sports events Why? These are heavily subsidized by taxpayer money and the broadcasters are already making money off advertising on these events. > It should be illegal to encrypt OTA news and local interest programming. It was on hybrid cable systems, (analog and digital channels). Since they went all-digital they lobbied and got the FCC to make it legal to encrypt broadcast stations: https://www.fcc.gov/document/commission-relaxes-cable-encryption-prohibition https://www.fcc.gov/document/commission-relaxes-cable-encryp...

TeMPOraL 3y ago

> It's not like the choices are ATSC 3 or we cannot figure anything out. Theoretically there are other options, but in practice, the choice is exactly that - ATSC 3 or GTFO - because the people with money and power to push standards through want to subject consumers to datamining and personalized ads, and they know perfectly well there's nothing consumers can realistically do about it. Like increasingly many markets, it's a supplier-driven "take it or leave it" situation. And don't anchor your hope to current/legacy protocols - if people keep sticking to them to avoid the data mining and personalized ads, those protocols will get deprecated because they "don't support newest industry standard encryption models", or some other plausibly-deniabe bullshit.