As someone who works side-by-side with creatives, I think you're being generous with "people can deal just fine with spreadsheets". I've seen multiple creative

As someone who works side-by-side with creatives, I think you're being generous with "people can deal just fine with spreadsheets". I've seen multiple creative directors responsible for million-dollar-ad campaigns have to be walked through a simple spreadsheet. Probably time to re-evaluate that prior.