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As someone who works for an asian "superapp", the grass is always greener. Superapps are self-limiting, because the app-size is too large for many user's phone
by itake 3y ago
As someone who works for an asian "superapp", the grass is always greener.
Superapps are self-limiting, because the app-size is too large for many user's phones (Uber has famously had this problem too, and thus split up their apps [0]).
The UX also tends to be a bit weird. Everyone wants to use the superapp differently and so the interface ends up being the lowest common denominator across all product families.
[0] https://apps.apple.com/in/developer/uber-technologies-inc/id368677371 https://apps.apple.com/in/developer/uber-technologies-inc/id...
- andreygrehov 3y agoMaybe, but none of that matters at the moment. These are after-the-fact problems.