It's unfortunately Electron. It started out as a 60mb executable, but over the 5 years of updates the installer ballooned (it has to include FFmpeg in it for us

It's unfortunately Electron. It started out as a 60mb executable, but over the 5 years of updates the installer ballooned (it has to include FFmpeg in it for users' convenience). I do no paid advertising -- promoted it a few dozen times on Reddit and a few times on Quora. Most traffic is organic (I suspect people search for "porn hub" but type "video hub" and stumble across the top result). The website (and app!) are translated to almost 20 languages so I have many purchases from Japan, Germany, UK, and all over the world too.