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On the one hand, they're right that the new user experience needs some attention. On the other hand: they seem woefully tone deaf on how to do that attending w
by niam 3y ago
On the one hand, they're right that the new user experience needs some attention.
On the other hand: they seem woefully tone deaf on how to do that attending without royally botching the things that appeal to Tumblr users.
Good luck to them, but I'd suggest they scrap this whole plan and go with something drafted by a team who hasn't drank the engagement kool-aid.
- lbhdc 3y ago> I'd suggest they scrap this whole plan and go with something drafted by a team who hasn't drank the engagement kool-aid What teams come to mind for you?
- abeppu 3y ago> without royally botching the things that appeal to Tumblr users I feel like some form of active involvement from users and creators as stakeholders would be nice to see, shouldn't be that hard, and for some reason seems forever off the table. The idea that a bunch of people created all the content on your social network, and their continued (often free) labor is part of the reason new people would become engaged and so keeping them happy is important seems foreign to insiders, and I don't understand why. Not as "user group research" but as collaborators who you are already in a de facto partnership with, because they create all the stuff people look at.