There is an element of winning by default, but... Blue Sky's invitation scheme overdid exclusivity, and now Threads is two orders of magnitude ahead. Threads

There is an element of winning by default, but... Blue Sky's invitation scheme overdid exclusivity, and now Threads is two orders of magnitude ahead. Threads was at MVP development stage. Pushing that to general availability and not crashing is an underappreciated accomplishment. Scaling to 100M+ users, probably more than 10X the stretch goal, smoothly is a spectacularly good launch. It does the thing Twitter did, without the paid blue check idiocy.