Threads feels like a rehash of the same old social media features, with the added frustration of being force-fed content from brands and influencers, rather tha

Threads feels like a rehash of the same old social media features, with the added frustration of being force-fed content from brands and influencers, rather than a feed of people I actually _want_ to follow. And while the initial surge in signups is impressive, it's largely due to Meta's captive billion people audience and the novelty factor. The real test will be retention, particularly as the user experience leaves much to be desired. Also, the idea of having one identity across all platforms feels restrictive and dismissive of the different facets of living. Having separate identities for different aspects of life isn't a "lack of integrity" as zuck calls it, it's a necessity. I fear we're headed towards a future where we're all bland versions of ourselves, carefully crafting simplistic, unified public identity that's easy for marketers to target while limiting the freedom of expression.