> you’ll also have the non-obvious effect that you hire people who are not perfect fits for your team. That's only if "you" are not a smart manager. You hire s

> you’ll also have the non-obvious effect that you hire people who are not perfect fits for your team. That's only if "you" are not a smart manager. You hire some 'B' players, and they in turn hire 'C' players. An 'A' player will hire other 'A' players. The article assumes that your business is already there and running. Many VC-funded startups only really get started when they have enough backing to do it. Hiring really good engineers and marketers takes some money (although less than it did back in the day). He's right, though, that bootstrapping is cool and worth trying. It forces you to think about profitability right from the start, instead of all those BS metrics he decries.