Ah yes, Daisuki. I don't recall it ever gaining that much traction, probably because of the limited amount of anime on it. Government policy ebbs and flows with

Ah yes, Daisuki. I don't recall it ever gaining that much traction, probably because of the limited amount of anime on it. Government policy ebbs and flows with the short-term success of its experiments, as usual. But I don't see how it could have worked economically, given that anime is expensive to produce and content owners want a good ROI. In contrast, hallyu/K-drama's cross-border grip remains as strong as ever; they just keep pumping it out for a hungry global audience who'll stream it (paid or pirated). There seems to be a fundamental difference in the appetite for it - K-media probably appeals to more people on the whole, you don't even need the government to subsidise it for global consumption - and thus in the economics of it. edit: That said, MUSE Asia somehow managed to secure licenses for a good amount of previous and ongoing releases and streams it for free in much of Asia on Youtube. So maybe there's some content subsidising still going on, or at least MUSE has worked out some free-content model with owners that might be economically sustainable.