There's always the famous case of Uber made 120M cuts[2] in their 150M adspend, nothing absolutely changed in their app installs. [1] [1] https://thehustle.co/

There's always the famous case of Uber made 120M cuts[2] in their 150M adspend, nothing absolutely changed in their app installs. [1] [1] https://thehustle.co/01072021-uber-ad-spend/ https://thehustle.co/01072021-uber-ad-spend/ [2] https://www.forbes.com/sites/augustinefou/2021/01/02/when-big-brands-stopped-spending-on-digital-ads-nothing-happened-why/ https://www.forbes.com/sites/augustinefou/2021/01/02/when-bi...