Marketing emails are noise. I get on average 5-10 emails a day that are unsolicited snake-oil emails, each one as chatty and friendly as the last. Each also h

Marketing emails are noise. I get on average 5-10 emails a day that are unsolicited snake-oil emails, each one as chatty and friendly as the last. Each also has its own method of unsubscribing - some require email replies, some to links that require you to type in your email address, a few have even asked me to create and account to unsubscribe! In 7 years I have actually replied to exactly one email positively- and that’s because it had the following aspects: 1) Obvious human involvement regarding personalized email. 2) A promise that if I did not reply within 7 days that they’d automatically remove me. 3) A promise that I’d not get any more follow up. 4) Missed the Spam detection so was in my Inbox 5) Came in at exactly the same time we were discussing an initiative. Even then, we never followed through later on - and we never heard from them again.