This all makes a lot more sense when you view companies as dumb profit optimisers. "Greed" implies malice aforethought, but these things just make paperclips.

This all makes a lot more sense when you view companies as dumb profit optimisers. "Greed" implies malice aforethought, but these things just make paperclips. They'll charge as much as they can get away with, and hopefully that leads to good outcomes through "market forces" or whatever.