4 ms·
Twitter's revenue is pretty small compared to Meta's. In order for Meta to actually value the revenue generated they'll want active users to reach what Twitter
by lanza 3y ago
Twitter's revenue is pretty small compared to Meta's. In order for Meta to actually value the revenue generated they'll want active users to reach what Twitter had at it's peak. That's not going to be this year. And the app will have to be fantastic from a user experience point of view for awhile to grow enough to get there.
So yea, duh, Meta will monetize it. But it'll be an app hellbent on growing while being subsidized by Meta until then.
- Panini_Jones 3y agoI wonder how much this will cannibalize Instagram's engagement-share and thus eat away at Instagram's margins due to lack of ads. By going to Threads, I feel like I've sort of checked off that "I've visited Instagram" desire in my brain.