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Specifically because it's meta, even though it's where a lot of people consume media? How else is the government supposed to inform people that don't watch TV o
by bobsmooth 3y ago
Specifically because it's meta, even though it's where a lot of people consume media? How else is the government supposed to inform people that don't watch TV or listen to radio?
- jszymborski 3y agoHonestly, I'd bet that the overlap of FB's current demographics and people who listen to radio/TV is pretty high. The gov't of Canada has ad spends on bus stops, billboards, cinemas, newspapers, Spotify... I've even seen them on mobile games. If I was Pablo, I wouldn't be very much concerned about the reach of Gov't of Canada ads.