Airplanes and CPU's are exactly the kind of market where they are operated by a business and they are very good at managing efficiency and running costs. You d

Airplanes and CPU's are exactly the kind of market where they are operated by a business and they are very good at managing efficiency and running costs. You don't buy an airplane, you buy a plane ticket, and you choose it based on price. An airline buys the Airplane, they calculate their expenses to set ticket prices. They will buy a more efficient airplanes. Consumers suck at managing efficiency, they will buy an inefficient fridge that's going to cost twice as much over it's lifetime, because they don't measure and keep track of these things.