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Most public advertisement is for consumption goods - food, clothes, tech gadgets etc. 1. People have mostly fixed amounts of money for these products. So the r
by abdullahkhalids 3y ago
Most public advertisement is for consumption goods - food, clothes, tech gadgets etc.
1. People have mostly fixed amounts of money for these products. So the role of ads is to influence which brands/products people spend their money on. 10-20% of the cost of coke/pepsi cans is just the cost of ads that are used to influence you buy one of two almost identical products.
2. Ads total waste of society's productive power as ad spend has little correlation with the actual quality of the product. It is not helping you find the "best" product, only make products attractive to you.
- usefulcat 3y ago> 10-20% of the cost of coke/pepsi cans is just the cost of ads I think this is an important point. If coke and pepsi were not allowed to advertise, they could only compete on price and quality. This is clearly a win for consumers. For coke and pepsi, maybe a small to moderate loss of revenue? But then their costs would definitely go down (no advertising spend), so it wouldn't necessarily be a net loss even for them.
- landgenoot 3y agoAnd you have 20% spare budget to pay digital services, which are now full of ads.
- npteljes 3y ago>they could only compete on price and quality They can (and do) also compete on exclusive deals with places who sell soda. I'd wager it's more important than competing on ads, because what are people gonna do at a pepsi or coke exclusive place, not drink soda? I'm sorry but the free market idea that's lurking in the argument is naive, when contrasted to our current (and past, and projected future) reality.